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News
Moroccanoil appoints Aryna Sabalenka as Global Brand Ambassador
1+ hour, 38+ min ago (183+ words) Mumbai: Haircare brand Moroccanoil has appointed professional tennis champion Aryna Sabalenka as its new Global Brand Ambassador, expanding the brand’s positioning at the intersection of beauty, sport and wellness. The partnership marks a strategic evolution in Moroccanoil’s association with tennis....
Too Faced India features Sahher Bambba in new Born This Way concealer campaign
3+ week, 2+ day ago (164+ words) MediaNews4U Too Faced India features Sahher Bambba in new Born This Way concealer campaign Mumbai: Too Faced India has unveiled its latest campaign for the Born This Way Super Coverage Multi-Use Sculpting Concealer, featuring actress Sahher Bambba. The campaign is built…...
MARS Cosmetics takes beauty beyond the dressing table with experiential cab campaign in Delhi NCR
2+ mon, 3+ week ago (222+ words) New Delhi: MARS Cosmetics, a beauty brand, has launched a new experiential marketing campaign in Delhi NCR, transforming everyday cab rides into mobile vanity spaces designed to bring beauty experiences closer to consumers. As part of the month-long activation, MARS…...
Pee Safe launches #PlayInComfort initiative with Smriti Mandhana to encourage girls to stay active in sports during periods
3+ mon, 1+ week ago (230+ words) Mumbai: Marking Menstrual Hygiene Day, Pee Safe has launched its latest awareness initiative, #PlayInComfort, in collaboration with Indian cricketer Smriti Mandhana, to encourage young girls to continue participating in sports and physical activities with confidence during menstruation. The campaign draws…...
Clovia sparks conversations around menstrual wellness with period pain simulation initiative
3+ mon, 1+ week ago (270+ words) New Delhi: Clovia, a lingerie, sleepwear and personal care brand, marked Menstrual Hygiene Day with a workplace-led awareness initiative aimed at fostering more open and informed conversations around period pain and menstrual wellness. As part of the campaign, Clovia introduced…...
Stayfree and Menstrupedia push for a #PeriodFriendlyWorld with new awareness initiative
3+ mon, 1+ week ago (294+ words) Aligned with the global Menstrual Hygiene Day theme, “Together for a #PeriodFriendlyWorld,” the event underscored the importance of eliminating stigma surrounding menstruation and improving access to menstrual hygiene products, enabling girls and women to reach their full potential. Hosted at…...
ASICS reframes beauty standards with post-workout glow in new ‘Get The Glow’ Campaign
3+ mon, 3+ week ago (131+ words) MediaNews4U ASICS reframes beauty standards with post-workout glow in new ‘Get The Glow’ Campaign Mumbai: ASICS has unveiled its latest global campaign, “Get The Glow”, positioning movement as the original and most authentic way to achieve radiance by highlighting real post-exercise…...
Myntra’s ‘Beauty Made Personal’ campaign featuring Alia Bhatt focusses on simplifying beauty discovery across makeup, skincare and more
4+ mon, 6+ day ago (88+ words) Mumbai: Myntra Beauty has launched ‘Beauty Made Personal’, a multi-film brand campaign, marking Alia Bhatt’s first film since her appointment as Myntra Beauty’s brand ambassador. The campaign brings together three films that address how shoppers discover beauty on platforms today;…...
Pee Safe onboards Smriti Mandhana as Brand Ambassador for comfort range
5+ mon, 3+ hour ago (259+ words) New Delhi: Pee Safe has announced the onboarding of Smriti Mandhana, Vice Captain of the Indian women’s cricket team, as its brand ambassador to represent its Comfort Range, as the brand marks its 9th Foundation Day. The partnership aims to strengthen…...
Traditional media always carries immense credibility, particularly when it comes to health innovations: Dr. Sharmistha Mondal, B
5+ mon, 1+ week ago (1658+ words) Medianews4u.com caught up with Dr. Sharmistha Mondal founder Be.ing Painfree Q. The hygiene market is competitive. What is Be.ing Painfree’s USP? The hygiene market is definitely competitive, but if you look closely, most innovations in the category have been…...