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A Ukrainian marketer has developed a menstrual cycle tracking app called Atta. Five months after its launch, 14,000 women have used it. How is it different from others?
46+ min ago (499+ words) «Plan your life, not just your period,» reads the Atta website. The app of the same name was created by Ukrainian marketer Zhenya Zimmerman, who currently lives in the United States. Among other things, the app tracks menstrual, follicular, ovulatory,…...